Yanik Silver is all about this. Mixing the divine child with ethically aggressive selling. Living your ultimate life list whilst knowing you will end up perpendicular to where you started. Being spiritual and being internet-marketing-savvy. Trusting that you are not given deep desires without some means to fulfil them.
This is a punchy conversation from a guy who built the businesses, made the money and then was willing to continue to evolve his impact in the world. Oh, and did I mention he has lots of fun doing it? Well, only if flying jets is your kind of fun…
Listen here to Jack Butler’s interview with Yanik Silver:
Virgin Galactic (Yanik is number 144 in line to go)
0:00 – welcome and intro
01:00 – who is Yanik Silver? From his Dad arriving in US with $256 to telemarketing to Jay Abraham’s copywriting
02:30 – first eventual million dollar idea strikes at 3am (and it’s still making money!)
03:20 – people don’t want you to teach them to fish: they want a fish handed to them!
05:00 – your real success is always perpendicular to where you think it is (Bucky Fuller)
06:05 – Yanik’s view on goals and how it has changed over years: life after getting a bubble-hockey machine 😉 and nice cars (temporary hit)
07:30 – the essence of financial goals is freedom
08:45 – 40th birthday celebration included Sir Richard Branson
09:25 – costs of burnout in entrepreneurship – there is never a shortage of stuff to do – think of your life as a cup/bucket and put your big rocks in first [get them scheduled; have an ‘ultimate life list’]
12:00 – timeplanning; main thing – be where you are, and don’t feel guilty about it
13:20 – do stuff with full gusto – even if going out and getting hammered/flamed 🙂
14:15 – creating your ultimate life list (top 5s – experiences, things to learn, people to meet)
15:20 – put your dreams out there – playing professional beach volleyball! Yet to be fulfilled – host Saturday Night Live
17:25 – let it manifest or make it happen? Yanik: ‘I just think of it as inevitable somehow in the long-term, if it’s a true desire in your heart of hearts’
19:20 – soul desire vs personality want – deep-seated desire only comes with a way to manifest (it’s not given to you in error)
20:20 – having a great reputation, family and money – and not feeling completely happy
21:00 – polarities of directing and allowing; Yanik: ‘it’s a balance, it’s a dance’ ‘I’m into flow, I’ll take action, it’s got to feel right for me, and I am going to get synchronicities and signs and feedback from the marketplace’
23:30 – how to do sales and marketing without creating lack or false claims about happiness, whilst knowing that scarcity sales; what is ethical scarcity?
25:15 – Yanik’s upcoming book ‘Evolved Entrepreneurship’ – everything you do is a holographic and fractal of the whole – you can be ‘ethically aggressive’ – and express your ‘divine child’
26:30 – what’s the future of internet marketing? All the fundamentals (interest, attraction, call to action) are always going to work
28:30 – the new impact scorecard (e.g. Blake from Tom’s Shoes, John Mackay from Wholefoods)
29:40 – in the age of the global citizen, our most important tool is entrepreneurship (evolved entrepreneurship, multi-level marketing being done for the good in Africa (e.g. malaria nets), microloans etc.) and business models which have leverage
33:00 – building self-sustaining villages in Haiti
34:15 – holding multiple identities and beyond national identity – evolutionary theory suggests we are one cell – and the internet reflects this
37:00 – our entire consciousness is built around cycles and rhythms; we are in a great shift of consciousness
39:00 – business as a conduit for higher consciousness
39:40 – Yanik’s lifehack question: how do you add more fun?
41:00 – Yanik’s desire for legislation – anything which can make entrepreneurship easier – governments should be putting money into X Prize equivalents